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Checkered Flag Service

More than 15,000 5-Star Ratings across our Checkered Flag Dealerships

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DealerRater Mar 5, 2020

From the moment I encountered Tony, he was considerate, patient and in tune to my automobile needs. A ton of questions posed by me were answered quickly and honestly. Even subsequent to the sale, Tony has been responsive to follow-up questions and never hesitates to assist as needed. If you are looking for a salesman who delivers in all respects and does not pressure you, I highly recommend both Tony and this dealership.

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DealerRater Feb 25, 2020

Tony was really really helpful and accommodating. I didn’t feel pressured into anything and the whole process was really simple! Would highly recommend to anyone

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DealerRater Feb 23, 2020

Very knowledgeable and helpful with the entire process. Would recommend him to anyone looking for a car. Genuinely cared about our decision and worked with our needs.

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DealerRater Feb 22, 2020

Tony was exceptional to work with on buying our new Land Rover. Very knowledgeable about the vehicle and walked us through all the features it has. Would highly recommend using Tony!

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DealerRater Jan 1, 2020

Tony got me a great deal on a fantastic new car!! Great price for the CPO Landrover!! Couldn’t be more happy with the service, experience and with Tony!! Thank you so much.

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DealerRater Dec 20, 2019

Tony was knowledgeable, courteous, helpful, and patient. Karla was also knowledgeable, courteous, and patient. Everyone I dealt with in the sales and management departments were kind and helpful, even though it was the end of the night.

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DealerRater Dec 15, 2019

We would highly recommend Checkered Flag Jaguar - Land Rover. We worked with Sami Sharifi who was not only friendly and helpful but also very knowledgeable and professional. He went the extra mile to make sure we were completely satisfied with our Range Rover Sport. We also agree that Sami is an outstanding representative of Checkered Flag and one of the best individuals we have had the pleasure of working with. A real gem!

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DealerRater Dec 10, 2019

I worked with both Tony and Hunter. Highly knowledgeable and did a great job of making the leasing process of our new Range Rover as quickly and smooth as possible. I highly recommend both of them to anyone looking for a Range Rover.

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DealerRater Nov 30, 2019

Sami was the first person I encountered at LR. He was knowledgeable and courteous and truly wanted to make sure I knew all about the Disco Sport. We kept in constant contact thru the ordering to delivery. Sami is an outstanding representative of Land Rover and Checkered Flag. He is the best sales representative I have encountered.

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DealerRater Nov 26, 2019

Sami was very helpful and knowledgeable. He made the purchase of my car as easy as it could’ve been, considering I flew in from Ohio. Offering to pick me up from the airport is top notch customer service. Sami operated from start to finish with the level of professionalism one would expect from a premium car dealer.

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3 Day Money-Back Guarantee

In 2015, we changed the way we do business to put the FUN back into buying a car. We’ll give you our up front price, and a negotiation-free process, so we can focus on the good stuff. Our up-front prices are so competitive that we offer a 3 day no questions-asked money back guarantee on any new or pre-owned vehicle you purchase. We also think it’s important for you to know that our product specialists are not paid on commission. Their job is to help you find the least expensive vehicle that best fits your needs.

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We Are Winners Serving Winners

Welcome to Checkered Flag

Welcome to the Checkered Flag Auto Group, where you’ll be able to find all of our impressive dealerships throughout the area. For over half a century, Checkered Flag has been providing individuals and families in Virginia Beach, Norfolk, Chesapeake, Portsmouth, Newport News, and Hampton with an outstanding selection of automobiles. This commitment continues today with the outstanding auto inventory you’ll find at each and every one of our dealerships.

By maintaining our commitment to excellence, we’ve spread our business model to many different types of automakers. Currently, we have dealerships for many of the best car manufacturers in the industry including Toyota, Honda, Hyundai, Volkswagen, Chrysler, Dodge, Jeep, RAM, Fiat, Alfa Romeo, Genesis, MINI, BMW, Porsche, Jaguar, Audi, and Land Rover, in addition to a variety of high-quality used cars.

At many of our dealerships, you’ll enjoy low, up-front pricing without the negotiation process, as well as a three-day money-back guarantee if you’re not 100 percent satisfied with your purchase. We’ve also built up lasting relationships with some of the top lending institutions in the country, which means you can almost instantly get approved for a competitive financing rate through our finance department.

Providing a total car buying experience doesn’t stop with your purchase, though. All of our dealerships include state-of-the-art service departments and authentic OEM parts, as well qualified teams of certified technicians to handle all your maintenance and repairs.

Don’t wait any longer to get the car you want from a dealership that gives you great prices and service. Visit any of the Checkered Flag auto dealerships today and please contact us with any questions!

Visit Checkered Flag Today!

We have 16 Checkered Flag Locations at your service.

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(757) 490-1111

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Open Today! Service: 7:30am-6pm

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